Russian news outlets quote Aleksey Alekseenko, press secretary for Russia’s Veterinary and Phytosanitary Surveillance Service (VPSS), as saying that the... View Article
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USMEF will be participating in SIAL 2016, Oct. 16-20. SIAL — Salon International de L’Alimentation — is held every two... View Article
USMEF will be participating in SIAL 2014, Oct. 19-23, 2014. SIAL — Salon International de L’Alimentation — is held every... View Article
USMEF met with both existing and potential customers of U.S. beef from Sweden, Finland and Denmark at GastroNord, the largest food and beverage industry trade show in northern Europe.
Working to increase U.S. beef sales in Europe, USMEF recently conducted beef master classes, cutting demonstrations and media outreach in Bulgaria, Poland and Romania.
The potential impact of alternative proteins on global demand for red meat was the focus of a panel discussion at the USMEF Strategic Planning Conference in Tucson, Ariz.
USMEF promoted U.S. beef at “American Barbecue Fest,” an annual event that attracts people from across Eastern Europe to a popular resort in Truskavets, Ukraine.
USMEF continued its strategy of education to develop potential beef markets in Europe partnering with De Silva Exclusiv, one of the leading foodservice and retail distributors in Romania.
USMEF partnered with Giraudi, one of Europe's largest importers and distributors, to promote U.S. beef at the TuttoFood show in Milan, Italy.